In the timeline of Maine Brewery openings, it’s a little easy to miss – or skip over – the beginnings of Sebago Brewing Co. Its opening was not quite as far back as D.L. Geary Brewing Co., which opened in 1986, but well before the second boom of the late 2000s that included Maine Beer Co. and Rising Tide.
In 1998, the trio of restaurant and hospitality managers Brad Monarch, Tim Haines and Kai Adams opened up Sebago Brewing Co. via a brewpub in South Portland. As they celebrate their 20th anniversary this month, it is worth reflecting on how this brand was able to adapt and survive as the market has changed around it. [Read more on MaineToday.com]